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The PC Powered Investors - Fidelity Adviser Email File is comprised of direct mail generated individuals who have subscribed, purchased, or inquired about the Fidelity Independent Adviser, Fidelity Independent Adviser Sector Momentum Tracker and Fidelity Independent Adviser Retirement Income Guide newsletters, Dion Money Management services, and/or special investment reports, research, and consulting pertaining to mutual fund investing. They have all confirmed their ownership and usage of a PC system by submitting their email address and receiving email based information from Fidelity Independent Adviser Newsletter, Inc. Don Dion is a well-known leader in the financial money management and mutual fund arena. His strategy is to provide conservative long-term capital appreciation for mutual fund investors by taking advantage of the market's short-term fluctuations and buying opportunities. Mr. Dion's newsletters, Fidelity Independent Adviser, Fidelity Independent Adviser Sector Momentum Tracker and Fidelity Independent Adviser Retirement Income Guide, along with his money management services, provides conservative investors with the resources, knowledge, and expertise to choose the right funds to be in at the right tim e. Subscribers and money management clients are mostly upper middle to upper income consumers. They are active investors who rely on Don Dion's newsletters and money management services to protect and increase their short-term and long-term investments. As active investors, they share common interests in stocks, bonds, mutual funds, rare coins, and precious metals. They are credit-worthy individuals, who have made direct mail purchases with a major credit card. Demographics: 80% men; median age: 48, median HHI: $80K; 68% attended college; 66% hold professional/managerial positions; average net worth: $600,000; 72% use a PC with Internet connectivity at home, home office or office. The PC Powered Investors - Fidelity Independent Adviser allows marketers to target a technical, computer literate and 'Internet enabled' investment audience. They are highly responsive to a wide range of technology and computer related offers. |
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