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LIST:
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OPTION ADVISOR INVESTMENT NEWSLETTER Investor List
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TYPE:
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Direct Mail
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LOCATION:
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USA
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| Quantity |
Selection |
18,684
23,418
126,476
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Active Subscribers
Expires - Up to 24 Mths
Expires - Over 24 Mths
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The Option Advisor Investment Newsletter file is comprised of active investors in the stock options arena. They follow the advice of Bernie Schaeffer, who has been providing investors with investment strategies in the options market for over 25 years.
Bernie Schaeffer has led the industry in providing independent options research and analysis. Active stock and options traders, ranging from conservative to extremely aggressive, turn to the Option Advisor newsletter for timely expert market analysis and specific option recommendations.
Each issue of the Option Advisor newsletter provides investors with ten specific option recommendations researched by Bernie Schaeffer and his professional staff of financial and market analysts. Each recommendation is augmented by detailed rationale with both charts and commentary. A regular section, Option Strategies and Concepts, helps investors learn about specific trading tactics. In addition, Bernie also addresses current events affecting today's markets.
Subscribers pay $149 for a one-year subscription and $199 for a two-year subscription. Subscribers are generated via direct mail as well as Internet/web site registration. Most buyers make their subscription purchases via a major credit card. Key subscriber demographics:
- Mostly Male
- Upper Income Individuals
- Homeowners
- Frequent Travelers
- More than 80% use a PC in their home or home office
The Option Advisor Investment Newsletter allows marketers to target a well-read, upscale, computer-literate consumer audience that is highly responsive to investment, professional, and home office direct mail offers.
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