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LIST:
 |
Wealthsource Investor List |
TYPE:
|
Direct Mail |
LOCATION:
|
USA |
| Quantity |
Selection |
38,439,950
8,674,502
5,249,068
9,475,408
6,078,600
8,292,857 |
Households
Big Spenders
Frequent Buyers
High Total Assets
Highest Net Worth
Securities/Stock Investor
Unlimited 12 Months Usage
|
WEALTHSOURCE is a powerful tool for identifying the best prospects for investment, financial planning, insurance and mortgage offers. Consisting of survey data, demographics,mortgage data, aggregated financial data and lifestyle information, the WEALTHSOURCE database allows you to target consumers by their net worth, assets or spending habits. Additionally, you can target based on any of the demographics in Merkle's 120 million-name consumer database.
The WEALTHSOURCE database was built using proprietary data sources including individual survey data and aggregated financial data.
This file can be used to target candidates for offers for financial analysis, insurance, or high-ticket products or services. In addition, you can target wealthy prospects with the
highest likelihood to be free-spenders.
Select by wealthy Americans.
(Top 5% of the wealthiest Americans based on assets and income.
Modeled using credit, financial, demographic, buyer behavioral,
census and survey data.)
1,200,649 Top 1%
2,401,298 Top 2%
3,601,947 Top 3%
4,802,596 Top 4%
6,003,245 Top 5%
Select by financial behavior.
(Classifies consumers by their spending habits)
2,385,653 Very conservative
7,641,081 Conservative
18,157,129 Moderate
7,582,803 Spender
2,665,767 Aggressive spender
Select by long-term liquidity.
(Describes a household's long-term access to cash)
7,932,664 Low
8,088,221 Middle
6,660,259 High
Select by short-term liquidity.
(Describes a household's short-term access to cash)
16,182,974 Low
8,613,559 Middle
6,019,756 High
Select by bank/retail card.
67,612,553 Bankcard
13,641,174 Premium Bankcard
56,862,112 Retail Card
39,512,677 Upscale Retail Card
Select by household income.
20,330,678 $25,000 or less
11,560,493 $25,000-$34,999
19,040,042 $35,000-$49,999
28,930,813 $50,000-$74,999
20,338,135 $75,000-$99,999
16,230,267 $100,000+
Select by home value.
9,422,888 $75,000 or less
9,488,413 $75,000-$99,999
15,774,762 $100,000-$149,999
8,551,876 $150,000-$199,999
6,188,636 $200,000-299,999
3,472,349 $300,000+
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